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ECOLAB CELEBRATES GLOBAL HANDWASHING DAY IN PARTNERSHIP WITH RONALD MCDONALD HOUSES IN SÃO PAULO

October 15 is the worldwide date to celebrate and reinforce that basic care and hygiene are essentials to preventing diseases.

October 11, 2018

São Paulo, October 2018 – Basic hand hygiene, such as washing hands before eating and after using the toilet, is essential to preventing diseases and saving lives. On October 15, Ecolab will help spread this message by hosting employee volunteer events to commemorate Global Handwashing Day.

Ecolab, global leader in water, hygiene and energy technologies, will celebrate this important day in partnership with Ronald McDonald Houses located in the state of São Paulo (São Paulo, Santo André, Campinas and Jaú units).

From October 8 to 15, Ecolab and Ronald McDonald Houses will offer a program specially designed for children served by the NGO and their families. The program begins with the presentation of the play “A saúde está em suas Mãos” (Health is in Your Hands), starring puppets Neco and Nina. After the show, the audience will be invited to perform the handwashing test, in which Ecolab volunteers demonstrate how to wash and dry their hands properly.

The day of learning and fun will close with more activities led by the two puppets, and the distribution of an educational booklet and drawings to paint.

“It is important to instill from early childhood the importance of hand hygiene and explain its benefits. We should encourage our children to wash their hands properly, ensuring that this practice becomes a lifelong habit," explains Geraldo Alexandre, field training manager for Ecolab's Institutional division (Neco’s voice).

“For Ecolab, collaboration with organizations like Ronald McDonald Houses is essential to spread that message to children and their families. This initiative is in line with our vision: to develop products and solutions focused on protecting people and vital resources," says Gisele Gasparotto, sales analyst for Ecolab’s Institutional division and the person who gives life to Nina.

“Promoting awareness with children and their parents about personal hygiene is very important. Ronald McDonald Houses aims to be a 'home away from home' for patients and family members in medical treatment far from their hometowns. Free lodging, food, transportation and psychosocial support are offered to young people and their family," says Francisco Neves, superintendent of the Ronald McDonald Institute in Brazil.

Why wash your hands?
According to UNICEF, the simple act of washing hands with soap and water can reduce deaths by up to 41% in newborns, eliminating viruses and bacteria present in the hands.

What if I do not wash properly?
When hands are not washed properly (with soap and water), they can become the main transmitters of Hepatitis A, hospital infections, herpes, conjunctivitis, scabies and gastroenteritis, among many others diseases.

How to wash your hands properly?
• Use soap;
• Rub your palms together;
• Rub all fingers and in between the fingers;
• Rub the tips of the fingers and nails (both sides of hands);
• Rinse off with water and dry thoroughly with a clean towel.

The origin of Ronald McDonald Houses

The first Ronald McDonald House in Brazil was founded by a family that, even while mourning the loss of a loved one, volunteered to support the cause and by invitation of INCA (National Cancer Institute)created a recreation room modeled after the playroom at the Children's Hospital of Philadelphia. On October 24, 1994, the first Ronald McDonald House was inaugurated in Latin America - the 162nd in the world. Today, it is present in more than 51 countries and currently operates six units in Brazil, all under the coordination of the Ronald McDonald Institute.

These units also offer professional workshops for their guests, such as sewing, crafts and aesthetics services. In addition to learning new skills, mothers get income from items sold by the NGO.

About Ecolab
A trusted partner at nearly three million customer locations, Ecolab is the global leader in water, hygiene and energy technologies and services that protect people and vital resources. With annual sales of $14 billion and 48,000 associates, Ecolab delivers comprehensive solutions, data-driven insights and on-site service to promote safe food, maintain clean environments, optimize water and energy use and improve operational efficiencies for customers in the food, healthcare, energy, hospitality and industrial markets in more than 170 countries around the world.

To learn more about Ecolab, please visit www.pt-br.ecolab.com. Follow Ecolab on Twitter (@Ecolab) or on Facebook (facebook.com/Ecolab).


About Ronald McDonald Institute
The Ronald McDonald Institute is a non-profit organization whose mission is to promote health and the quality of life of children and adolescents with cancer. In order to bring their families closer, the Institute develops and coordinates programs as Early Diagnosis, Comprehensive Care, Ronald McDonald Family Space and the Ronald McDonald House, which allow for early diagnosis, appropriate referral and integral care for young patients and their families. Since 1999, more than R$ 330 million has been collected through campaigns and events as McDia Feliz, Cofrinhos, Invitational Golf Cup and a Gala Dinner, and distributed to 116 institutions throughout Brazil, including hospitals and support institutions engaged in the fight against child cancer. Along the 19 years of existence of the Ronald McDonald Institute, about 3 million children, adolescents and their families have been benefited. Learn more about collection sources, programs and institutions benefited on www.institutoronald.org.br.

For further information:
Talquimy Comunicação - Ecolab
Glauce Dugo Martins
Phone: +55 11 3086-9896 / glauce.martins@talquimy.com.br


Adriana Perobelli
Phone: +55 11 3086-9888 / adriana.perobelli@talquimy.com.br

Dona Comunicação – Instituto Ronald McDonald
Rodrigo Bortolucci
rodrigo.bertolucci@donacomunicacao.com.br

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